Timbaland has announced a deal with Verizon Wireless to create the first “mobile album”, which will be exclusively available for V Cast, Verizon’s mobile entertainment service, according to Billboard.com.
Timbaland will produce 1 song per month for all of 2008, working with a different artist on each track while touring the country on the Verizon Mobile Recording Studio Bus.
“Every place don’t get a CD [but] everybody has a mobile phone,” explained Timbaland. “Just producing a mobile album has never been done. I’m the first to ever do it.”
Each track recorded for the new album will be released just days after it is finished, and will be available as a full song, ringtone and ringback.
“How I prepare for [the new album] is, I just do it, like any other album,” Timbaland says. “The only difference is it’s immediate.”
The first track from the venture will feature Keri Hilson, an artist from Timbaland’s own Mosley Music imprint, and will be debuted today at a pre-Grammy party co-hosted by Verizon and People magazine.
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